You are not simply showing up to people and urging Latest Mailing Database to buy from you. Instead, you'll gently try to put a smile on their face. If you manage to grab their attention, your brand will be noticed and remembered. Cost-effectiveness Obviously, the costs associated with guerrilla advertising can vary widely, depending on the project and its scope Latest Mailing Database Installing a giant King Kong plush toy on a skyscraper is sure to cost you a penny. But guerrilla stunts don't necessarily pay off.
For example, striking street art such as 3D graffiti (which is legal, of course) can be as good as advertising, but much less expensive. At the end of Latest Mailing Database day, guerrilla marketing comes down to imagination, not money. High viral potential Guerrilla marketing is designed to impress and surprise people. Funny or Latest Mailing Database spectacular stunts and gimmicks attract the public and may resonate enormously. If you're lucky, people will be talking about your campaign for a long time.
But most importantly, they take pictures and Latest Mailing Database them with friends. Today, in the age of social media, guerrilla marketing is more useful than ever! If your guerrilla content hits the right chords, it will gain a strong social media boost, going viral through social shares and word of mouth. lasting emotional impact Guerrilla marketing is Latest Mailing Database to inspire exciting emotions. Whether it's happiness, excitement, fun, or surprise, people tend to remember how they felt, not what they saw.